What's up? I'm Dani Gasmen!
I'm a marketing graphic designer, who's passionate about crafting visual stories and building memorable brands. My journey began with a bachelor’s degree in Marketing and Graphic Design from the Labovitz School of Business and Economics at the University of Minnesota - Duluth. There I developed a deep appreciation for the intersection of quality marketing and strong design. This synergy sparked my passion for creating memorable brands with design and marketing.
I currently specialize in brand design, with experience working on projects involving Solventum’s branding and creating various brand guidelines. I’ve also contributed to developing packaging, templates, icons, and other visual assets across various initiatives. My approach is centered on delivering meaningful designs, blending functionality with storytelling to achieve memorable experiences.
Although I have strong expertise in brand design, packaging, and marketing, I am deeply passionate and curious about creative direction, wayfinding and motion design.
Outside of work, I enjoy pursuing my many creative hobbies such as sewing, painting, and journaling. I’m also passionate about exploring the world—whether hiking, climbing, or simply appreciating the beauty of nature from a quiet park bench.
I’d love to connect about branding, design, or other topics of interest. Thank you for visiting, and I hope to chat with you soon!
- GRAPHIC DESIGN WORK I'VE DONE & LIKE TO CONTINUE:
- PACKAGING
- BRANDING
- SOCIAL MEDIA
- WAYFINDING
- PRINT DESIGN
- ICONOGRAPHY
- GUIDELINE CREATION
- GRAPHIC DESIGN WORK I'M PASSIONATE & CURIOUS ABOUT:
- MOTION DESIGN
- ANIMATION
- BOOK DESIGN
- ILLUSTRATION
- MARKETING WORK I'VE DONE & LIKE TO CONTINUE:
- TREND ANALYSIS
- MARKETING COMMUNICATION PLAN
- CREATIVE BREIF
- MERCHANDISE
- EVENT PLANNING
- MARKETING SEGMENTATION
- INTERNAL BRANDING
- MARKETING WORK I'M PASSIONATE & CURIOUS ABOUT:
- DIRECT MARKETING
- GUERILLA MARKETING
- SEASONAL CAMPAIGNS